„Kein Traum muss Traum bleiben“ verspricht IKEA zum Launch des IKEA Katalogs 2012 und inszeniert sich in einer Kampagne als Partner für die Erfüllung von Wohnträumen. Kunde: IKEA Deutschland (verantwortlich: Claudia Willvonseder, Sari Holopainen, Ellen Staudenmayer) Agentur: Grabarz & Partner. Team: Ralf Heuel, Thomas Eickhoff, Stefanie Kuhnen, Timm Paulick, Ronnie Patt, Julia Wilhelm, Niko Ronacher, Uli Lützenkirchen, Jorn Haagen, Nina Puri. Job: Konzept / Copy.
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