Brigitte WIR

Weltoffene, lebenslustige Frauen Ü-60 will das „Magazin für die dritte Lebenshälfte“ ansprechen. Dementsprechend selbstbewusst ist die begleitende Markenkampagne der Brigitte WIR. Kunde: Gruner + Jahr, Creative Team:  Nina Puri, Nikolaus Ronacher, Claudia Toedt. Marketingleitung: Anke Worringen, Ulrike Schönborn. Job: Konzept / Copy.

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